Research Insight | October 2013
Frontiers in Systems Neuroscience
Effects of Odor on Emotion, with Implications
The Neuroscience of Scent: Why Smell Affects How You Feel
Have you ever suddenly caught a scent and instantly remembered someone, somewhere, or a specific moment? That’s not a coincidence. Unlike our other senses, smell connects directly to the amygdala and hippocampus — the brain’s centers for emotion and memory.
Research in aromatherapy and olfactory science shows that scent can influence relaxation, mood, and our perception of stress. The effect naturally varies from person to person, shaped by personal experience, preference, and the memories tied to that particular scent.
At Reset Rituals, we believe fragrance isn’t just about how something smells, it’s about how a scent can accompany the small moments of everyday life. A simple ritual that invites us to pause, be more present, and reconnect with ourselves.
We develop fragrances based on the body's daily needs:
- Sleep support → helps create a more conducive restful atmosphere.
- Breathing comfort → creates a lighter, less stuffy feeling in the room.
- Energy & focus → helps improve mental freshness sensorially.